Creating a Multi-Channel Marketing Plan

Creating a multi‑channel marketing plan to boost engagement and growth with smart targeting, consistent messaging and tracking.
Using Analytics to Shape Marketing Strategy

**Using Analytics to Shape Marketing Strategy by turning data into insights to improve targeting and drive smarter decisions.**
Setting SMART Goals for Client Campaigns

Setting Smart Goals for Client Campaigns to define clear objectives, track success and drive better marketing results.
Understanding Paid vs Organic Traffic

Understanding paid vs organic traffic helps boost visitors, balance ads with SEO, and improve marketing results efficiently
Content Marketing Strategy Basics for VAs

Learn content marketing strategy basics for VAs to plan targeted content, engage audiences and drive results.
How SEO, Ads, and Social Media Work Together

How SEO ads and social media work together to amplify your brand visibility, drive traffic and boost conversions for your business.
Competitor Analysis Frameworks for Digital Marketing

Competitor analysis frameworks for digital marketing to uncover strengths, pricing gaps, content opportunities and strategic growth drivers.
How to Define Target Audiences and Buyer Personas

Automate website backups for your clients with off-site storage and quick restores to protect sites reliably and effortlessly
The Customer Journey and Marketing Funnel Explained

Learn the customer journey and marketing funnel — align awareness, consideration, decision stages to convert leads into loyal advocates
Introduction to Digital Marketing Strategy for Virtual Assistants

Introduction to Digital Marketing for Virtual Assistants: Learn core Digital Marketing skills, keyword strategies and technical steps VAs can offer to boost clients’ visibility.