Learn how to drive sales and leads, while growing your website's traffic
Who This Course Is For
Virtual Assistants (VAs): Gain in-demand SEO skills that make you more valuable to clients and help you stand out in a crowded market.
Business Owners: Learn how to optimise your own website for Google without relying completely on agencies or freelancers.
Freelancers & Marketers: Add SEO to your list of services, strengthen your digital marketing toolkit, and deliver measurable results.
Beginners in Digital Marketing: Start with SEO as a foundation skill before moving on to paid ads, social media, and advanced strategies.
Why It Matters
Without SEO, even the best websites stay invisible. Search engines are the starting point for most customer journeys, and ranking higher means more clicks, more leads, and more sales.
This course shows you why SEO is one of the most valuable digital skills today:
Visibility: Get your business found on Google by the right audience.
Credibility: Ranking higher builds trust and authority in your industry.
Cost-Effectiveness: SEO brings long-term traffic without paying for every click.
Scalability: Once you understand SEO, you can apply it across any business or client project.
Course Overview
- Duration: 12 Weeks
- Level: Beginner, Intermediate to Advanced
- Certificate: Yes
- Access: Desktop, Mobile, and Tablet
Learn SEO from a SEO Specialist
Whether you’re brand new to SEO or want to upskill for freelance success, this course makes SEO simple.
You’ll go from “what is SEO?” to confidently running audits, optimising content, and tracking results.
What You'll Learn Inside the Course
Gain hands-on skills across all major SEO areas.
We’ve packed every course with high-value features to help you learn faster, stay motivated, and actually finish what you start.
On-Page SEO
Optimisation of website pages to help them rank for target keywords.
Includes:
Title tags & meta descriptions
Headings (H1, H2, etc.)
Keyword placement & usage
Internal linking
Image optimisation (alt text, file names)
Content formatting for LLMs like ChatGPT, Gemini, Perplexity
01
Off-Page SEO
Builds your website’s authority and trust from external sources.
Includes:
Backlink building (earning links from other websites)
Guest posting
Social signals
Brand mentions
Digital PR
02
Technical SEO
Focuses on how search engines crawl, index, and access your site.
Includes:
Site speed optimisation
Mobile-friendliness
XML sitemaps
Robots.txt
Canonical tags
Structured data (schema)
Fixing crawl errors (404s, redirects)
03
Content SEO
Involves creating valuable, keyword-targeted content that satisfies user intent.
Includes:
Keyword research
Blog posts, service pages, FAQs
Content clusters & pillar pages
Optimising for featured snippets
Answering search questions effectively
04
SEO Audits
You’ll learn how to do a comprehensive analysis of a website’s ability to rank in search engines like Google.
You’ll also be taught how to identifies issues and opportunities across technical setups, content, and authority that may be helping or be hurting a website’s online visibility.
05
Real Stories. Real Results.
Don’t just take our word for it hear how learners around the world mastered new skills faster than ever.
“I finished a full course in just 5 days and landed a freelance gig the same week!”
Ready to Build the Marketing Skills Every Business Is Looking For?
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